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Ecuadorian Rainforest offers a range of natural ingredients that can add natural flavoring to any product. Sweet to savory and everything in between, the natural flavors offered by Ecuadorian Rainforest’s ingredients blend well with any food or beverage.
So what is the difference between natural and artificial flavoring? According to David Andrews, senior scientist at the Environmental Working Group, “The largest difference is that natural flavors are coming from natural sources. The original ingredient is found in nature and then purified and extracted and added back into the food."
So if you are looking to enhance the sweetness of a product, pineapple juice may be a good choice. Pineapple juice can contain up to 25 mg of Vitamin C. Pineapple juice also contains other nutrients including magnesium, calcium, and iron.
Another flavor to consider is spiciness. A great natural ingredient for spiciness is cayenne pepper. Not only does cayenne pepper offer a product a spicier, exotic flavor, it also brings with it several vitamins including vitamin C and vitamin A. Other ingredients present in cayenne pepper include potassium and capsaicin.
The world market for flavoring has been valued at $16.9 billion in 2013. It is believed that by 2018, the flavoring market will grow to $19.5 billion. Natural flavors have been slowly catching up as artificial flavoring trends have gone down slightly, going from 29% market share in 2008 to 25% market share in 2013.
In the U.S., the flavors market is expected to reach $7 billion by 2019. According to one article, “The current trend toward clean labels presents a significant and fast growing opportunity segment. Food manufacturers that can shorten their ingredient lists and substitute artificial and unrecognizable ingredients with natural or recognizable ingredients will continue to edge up in market share and market penetration.”
Natural flavors are a great choice for any product formulation. Natural flavors may be added to supplement products such as capsules to enhance the taste. Other applications for natural flavors include functional foods and beverages, cereal bars, pre-packaged meals, and several more. Try adding natural flavors to your formulation.
Some natural flavors that may add value to your product formulation:
Cayenne Pepper, Pineapple Juice, Spinach, Avocado, Cinnamon, Basil, Thyme, Sweet Potato, Orange Juice, Lemon
References:
1. Woerner, B. (2015, January 14) What are natural flavors, really? Retrieved from http://www.cnn.com/2015/01/14/health/feat-natural-flavors-explained/
2. Schaefer, A. (2015, April 30) The 7 Best Pineapple Juice Benefits. Retrieved from http://www.healthline.com/health/food-nutrition/pineapple-juice-benefits
3. Cayenne pepper nutrition facts (n.d.) in Nutrition-And-You.com Retrieved from http://www.nutrition-and-you.com/cayenne-pepper.html
4. Gray, N. (2015, February 26) Don’t forget herbs and spice: Natural flavour growth goes beyond high intensity flavors. Retrieved from http://www.foodnavigator.com/Market-Trends/Don-t-forget-herbs-and-spice-Natural-flavour-growth-goes-beyond-high-intensity-flavours
5. Flavor Trends, Technology (2014, August 14) in Prepared Foods. Retrieved from http://www.preparedfoods.com/articles/114345-flavor-trends-technology